"Three Steps" to Accelerate the Transformation of China's Manufacturing Industry

"The state initiated the 'Made in China 2025' strategic plan, which puts forward new development goals and requirements for the manufacturing industry." South Korea Dragon, member of the National Committee of the Chinese People's Political Consultative Conference and executive vice chairman of the China Overseas Chinese Merchants Association, believes that creating a Chinese-made gold brand, traditional manufacturing It is imperative to upgrade and transform. At present, although "Made in China" is inexpensive and spread all over the world, there are still many problems. For example, standards are backward, shoddy, shoddy, lack of services, or incomplete development. “Improving quality and efficiency” has become the focus of breakthroughs in the “Made in China” bottleneck.

When Prime Minister Li Keqiang of the State Council made a government work report on the 5th, he focused on improving quality and efficiency and promoting industrial innovation and upgrading. How can we really achieve "improvement of efficiency?" Korean Dragon thinks that it can do three things.

The first is to vigorously enhance the ability of independent innovation of enterprises, from "Made in China" to "Created in China" and "China's Intellectual Creation." In the future, to form a new impetus for economic growth and shape the new advantages of international competition, we must adhere to scientific and technological innovation in advanced manufacturing industries, build upland for innovative talents, and better improve the capacity for independent innovation and industry core competitiveness, and provide a powerful force for China's economic transformation and upgrading. engine.

The second is to insist on brand innovation as the driving force, fully implement the brand strategy, and take the brand economy as an important starting point for promoting economic transformation. It is recommended that the country issue relevant policies to promote the formation of a brand value evaluation mechanism with Chinese characteristics. Enterprises should eliminate the business ideas of rushing for success and short-term profits, insist on brand innovation, improve the top-level design of brand building, and do a long-term plan for brand development.

The third is to strengthen international exchanges and cooperation, change Chinese products "going out" to Chinese brands "going out." In the process of “going global” for Chinese brands, in the international development of corporate layout, global resources such as human resources and technical resources must be globally integrated to quickly integrate the world's leading technological resources, and innovation and development become Industry leaders can accelerate the internationalization of brands and better serve domestic and global consumers.

“Our national enterprises should implement the 'focus on improving quality and efficiency and promote industrial innovation and upgrading' proposed in the government work report, insist on scientific and technological innovation, brand innovation, and innovative ideas to promote China's economy to take off again,” said South Korea Dragon.

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