"Michelin Tire Safety Driving Simulator" First Landed in China

On April 20th, the world’s tire technology leader Michelin announced that “2008 Michelin tire safety experience trip” was officially launched in China. The Michelin Tyre Safety Driving Simulator first landed in China and “closed contact” with consumers at the 10th Beijing International Automobile Exhibition.

The simulator simulates and reproduces the real driving environment through high-tech means, allowing the driver to understand the importance of tire safety, and in particular, reasonable tire pressure, for safe driving in high-tech virtual reality.

As the only part of the vehicle in contact with the ground, the importance of tires for driving safety is recognized, but the improper use of tire pressure remains a global problem: The results of tire safety testing by Chinese automotive consumers show that 91% The vehicle tires have potential safety problems. The improper adjustment of tire pressure is the most important factor. According to surveys in 18 European countries, 66% of vehicles have problems with insufficient inflation, of which 42% have at least one tire. The level of gas is dangerous or even dangerous.

Mr. Gao Andong, Vice President of Michelin (China) Investment Co., Ltd., said: "Rational tire pressure is not only critical to driving safety, but also can greatly affect the fuel economy. The majority of drivers in the Chinese market tend to neglect tire safety. And the importance of tire maintenance. We hope that through the real experience of the "Michelin tire safety simulator", we will arouse the majority of drivers to attach great importance to tire safety."

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