4.18-4.68 million Wuling Rongguang high cost performance leads big micro-off

On June 13th, Wuling Rongguang, a “big micro-substance” received extensive attention at the Beijing Auto Show, was officially listed and its price was finally determined to be between 41.86 and 46.80 yuan, which began to hit the micro-market. It is reported that Wuling Rongguang’s highly competitive product selling points and market pricing make this product a cost-effective advantage that is incomparable with similar products. It will become a truly representative product of the “major microblogging era”.

SAIC GM Wuling Market and Network Director Yang Jie said in an interview: “The launch of Wuxi Rongguang by 'Dawei Keke” marks the official arrival of the “Dawei Kejia” era and will fully satisfy the market’s demand for 'improving product cost performance'. It will save users more cost and create more value."

Wuling Rongguang's cost-effective advantages are mainly reflected in two aspects. On the one hand, the use of cost reduction, which will also become Wuling Rongguang to build the most important part of competitiveness. This reporter learned that Wuling Rongguang equipped with a domestic advanced new small-displacement high-power B-series engine, saving more than 10% of the engine with the same displacement. In other words, while enjoying the greater displacement of transport power, it only pays a small-displacement use cost, which is undoubtedly a great temptation for users.

On the other hand, the increase in internal space and the enhancement of carrying capacity have resulted in a significant increase in Wuling Rongguang's transportation efficiency, which has also improved the price-performance ratio.

Wuling Rongguang can ride up to 8 people under comfort and safety conditions. In terms of cargo loading, Wuling Rongguang has a maximum effective space of 3,393L, a maximum load capacity of 685Kg, and a carrying capacity 30% higher than the average level of the micro-passenger. Cars can not fit the goods now can calmly deal with. Wuling Rongguang's cargo length has also been increased to 3000mm, which has solved the problem that some of the original long cargoes could not be transported, providing more possibilities for users' convenient transportation.

According to the parameters provided by the factory, Wuling Rongguang carries a cargo weight of 685Kg, and conventional micro-customers generally have 500Kg. Then, after the carrying capacity has increased by 30%, can the fuel consumption of Wuling Rongguang be lower than the fuel consumption of traditional micro-customers? According to Yang Xiao’s technical calculations of SAIC-GM-Wuling’s power director, the fuel consumption of Wuling Rongguang with a load of 685Kg is about 9.18L, while the fuel consumption of a conventional micro-passenger with a load of 500Kg is about 9.6L. As a result, the reporter calculated an account: Suppose that two users transport 685Kg and 500Kg of goods each day to drive 100Km calculations. One year, Wuling Rongguang will consume 3,350L of fuel and the conventional micro-vehicle consumes 3,040L of fuel. At the current price of oil, Wuling Rong transported 250 tons of goods throughout the year, using only 17,900 yuan of oil money, while the traditional micro-passenger transported 180 tons of goods throughout the year, but used 18,700 yuan of oil money. No wonder the leader of the "Great Micro-Official" era!

Wuling Rongguang not only has strong load capacity and low energy consumption, but also has outstanding advantages in terms of appearance and safety. The streamlined design effectively reduced wind resistance and reduced fuel consumption by 10% compared to similar vehicles. Nearly 70% of Wuling Rongguang vehicles use high-strength steel forging to strengthen the body's robustness. Airbags, front and middle rows The use of safety configurations such as limited-force seat belts has greatly enhanced their safety performance and created a model of safety in micro-customers.

According to industry authority analysis, the consumers of mini commercial vehicles are mainly small owners. For them, vehicles are tools for making a living and getting rich. The low cost of use and high transport efficiency are their real consumer demands for cars. As SAIC-GM-Wuling continued its leadership in the mini vehicle sector, Wuling Glory's listing of cost-effective Wuxi Wuxi fully meets the increasing consumer demand in the market and is also more competitive in the “micro market” competition.

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